If you run your own business, I know something for sure. Facebook, Instagram, LinkedIn…they’re all hard work. They require time, effort, regular posting, commitment, colour, reels,...
WeTransfer has announced a new partnership with Black culture-focused creative agency A Vibe Called Tech to showcase Black-owned media and creativity. The ongoing series launches on...
After years of digital content not being properly filtered or disclosed as adverts, influencers working with some of the world’s leading brands will be subject to...
Despite the COVID-19 situation and travel restrictions, the WIBA 2021 gathered the most prominent personalities from the Influencer world together at a much-awaited offline event in...
Despite a historic disruption, shrinking marketing spending in 2020, a new report from international research company COMvergence reveals that OMD Worldwide, named Adweek’s Global Media Agency...
Businesses throwing tons of random content on social media are more likely to alienate their hard-earned followers than being of any help. And although brands and...
Last year, a global pandemic helped shape the way brands and influencers collaborate. Previously, a content creator with a sizeable number of followers would easily land...
On Friday, March 19th, UK-based fashion online retailer PrettyLittleThing lit up the world’s tallest building, Burj Khalifa, in pink to celebrate the company’s Arabic website launch...
British advertising agency WPP announced the global rollout of #IamRemarkable (#IAR), an initiative that empowers women across its network to speak openly about their accomplishments, acknowledge...
Diet Coke has teamed up with digital magazine and newspaper subscription service Readly to offer fans a refreshing new Diet Coke break experience. A free trial...